Many organizations have consultants or account managers who travel to customers to set up projects or offer support during projects. Good relationships with new and existing customers is key to the success of projects. Since the COVID-19 pandemic hit, and consultants are no longer able to travel anywhere. It is not an option to stop communicating, so what can you do to keep in touch and maintain the rapport you built, or are building up with customers? We have collected some tips from our specialists about how they stay connected and work to prevent any miscommunication.
Tip 1: Use Video Conferencing Software
Nowadays, there are many options for online video conferences, such as Microsoft Teams, Zoom, or WebEx, etc. These options can help you connect to your customers more personally without being able to actually travel to their locations. Seeing a person is helpful because you can see their body language and non-verbal means of communicating. This will help you maintain the personal connection more than an email can. Do not forget to also include your team members in the communication so that everything can run as smoothly as possible.
Tip 2: Send Regular Updates
Without being able to travel, you can still keep your customers (especially your existing ones) informed about your work. One option is to write a regular newspaper and send it via email. Share information about new and upcoming projects and include any other items that are relevant to them. This will help you engage with customers. Make sure to include any online events or workshops that you may be planning.
An employee who would normally travel to the customers should also consider writing one-on-one emails to their customers. This will help to prevent any miscommunication.
Tip 3: Use Social Media
People are spending more time online nowadays. Use that to your advantage to connect to potential new customers, and keep communicating with your existing ones. There are many social media channel options, for example LinkedIn, or Facebook. Find out where your target audience is and adjust your content to match. You could share video messages, articles that convey your latest developments, or simply open up a live Q&A to keep customers informed and ensure that your information is up-to-date.
Social media are an easy way to open up, or keep open, the conversation between you and your (potential) customers!
FourVision Remote Services
Three months ago, we went from visiting customers in person to only working from home full-time. Now, as the COVID-19 regulations in the Netherlands in particular, are being lifted slowly, we are slowly going to return to working at our headquarters in Arnhem. All the while observing the 1.5m distance rule. As we were already used to working from home, our services have not changed. We still offer and deliver 5-week implementations of Dynamics 365 Human Resources, we continue to expand upon the HR processes by developing new and even better functionality for our Web Apps, and we stay in touch with our customers, prospective parties, partners, and our colleagues regularly. We look forward to being able to meet with you again soon! Until then, we hope everyone is safe and healthy!
FourVision is Microsoft’s global leading Dynamics 365 Human Resources implementation partner. We have successfully implemented HR platforms in a variety of industries across multiple Microsoft environments for over a decade. FourVision also delivers an impressive suite of Web Apps that extend Microsoft Dynamics 365 Human Resources. Our Web Apps will help your organization prepare for the future. See more about our solutions here!